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Rule #1 in pricing a home: The home selling market dictates the price, not what you
think it should be. The truth is that the market doesn't care how much you paid for your
home; how much money, how many tears, and how much sweat you put into your home; how much you owe
on your mortgage; or even how much your home was worth three years ago. All the market
cares about is what a buyer is ready, willing, and able to pay right now.
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Find out how much homes have been selling for in your area. Adjust the price in
accordance with other homes that compare to your home (same size, condition, age, etc.). Pricing
based on price per square foot is not an accurate way of pricing a home. You must do a complete
market analysis for an accurate price.
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To be absolutely sure of the price, hire a real estate appraiser to appraise your home. The
cost to hire an appraiser will vary.
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Set your house selling price just under a whole number, such as $169,900 rather than $170,000.
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Be prepared to justify the price to any buyers or appraisers and to overcome any buyer or appraiser resistance.
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When negotiating the terms of the contract, always verify that you are negotiating with the right person,
the decision maker.
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Be prepared before you begin negotiating. Know your goals and limits at the beginning.
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Don't take it personally and don't lose control of your emotions. Take a break if necessary.
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Listen carefully and clarify communications. Be able to explain why you think a certain way is fair.
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In order to avoid misunderstandings, get all offers/counteroffers in writing.
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